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In this Section:
Executive Summary
Introduction
The Evidence that Vegetables and Fruit Protect Health
Origins of the 5 A Day Program
Description of the Program as Proposed
The 5 A Day Message Environment
Evaluation of the Program
Recommendations of the Evaluation Group
References
Members of the Evaluation Group
Acknowledgements
Complete Report (PDF)


5 A Day for Better Health Web site

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5 A Day for Better Health Program Evaluation Report: Acknowledgments



The 5 A Day Program Evaluation Group wishes to extend their gratitude to the following individuals who helped in this effort:

  • Margaret Farrell, Daria Massimilla, Linda Nebeling, Mary Ann Van Duyn, and especially Gloria Stables, The 5 A Day Program staff at the NCI, for preparing and submitting an enormous amount of information about the Program, and for graciously responding to the Evaluation Group's many requests for additional information.

  • Robert Croyle, Acting Director, DCCPS, NCI, and Barbara Rimer, Former Director, DCCPS, NCI, for providing sound advice, encouragement, and support.

  • Susan Krebs-Smith, Chief, Risk Factor Monitoring and Methods Branch, DCCPS, NCI, and Kevin Dodd, Statistical Research and Applications Branch, DCCPS, NCI, for providing essential expertise in interpreting and analyzing data on dietary intake.

  • Marci Campbell, Associate Professor, University of North Carolina, and Karen Glanz, Professor, University of Hawaii Cancer Center, who participated with Evaluation Group Member Alan Kristal and NCI staff in the empirical evaluation of 5 A Day Program outcomes. Preliminary results from this work are presented in this report.

  • Marcia Feinleib, Beverly Cambridge, Darrell Anderson, and Ginni Boyd, The Scientific Consulting Group, Inc., for providing exceptional logistical support and editing and design of this report.

  • Marvin Kalt, Director; Paulette Gray, Deputy Director; and Cedric Long, Special Assistant to the Director, DEA, NCI, for providing oversight and advice on the Evaluation Group's deliberations and requirements as an NCI working group.

  • Jerianne Heimendinger, the original director of the 5 A Day Program at the NCI, and Peter Greenwald, Director, DCP, NCI, for providing institutional memory and context for the early days of the Program.

  • Individuals who presented specific information about components of the Program or oral testimony in support of the Program:

      Diane R. Beth, M.S., R.D., L.D.N., NCI 5 A Day Coordinator, North Carolina Department of Health and Human Services

      Francis Cronin, R.D., Ph.D., Society for Nutrition Education

      Donna Denison, United Fresh Fruit and Vegetable Association

      Bill Dietz, M.D., Ph.D., Centers for Disease Control and Prevention

      Lorelei DiSogra, Ed.D., R.D., Dole Food Company, Inc.

      Colleen Doyle, M.S., R.D., American Cancer Society

      Robert Earl, M.P.H., R.D., American Public Health Association

      Earl Ford, M.D., M.P.H., Associate Director for Science, Centers for Disease Control and Prevention

      Susan B. Foerster, M.P.H., R.D., Chief, Cancer Prevention and Nutrition Services, California State Department of Health Services

      Jack Hataway, M.D., M.P.H., Director, Chronic Disease Prevention Division, State of Alabama Department of Public Health

      LTC Sally Hoedebecke, U.S. Army Center for Health Promotion and Preventive Medicine

      Todd D. Ketch, American Dietetic Association

      Ed Maibach, Ph.D., Director of Social Marketing, Porter-Novelli

      Kathy Means, Produce Marketing Association

      Elizabeth Pivonka, Ph.D., R.D., President, Produce for Better Health Foundation

      Melanie Polk, M.MSc., R.D., L.D., F.A.D.A., American Institute for Cancer Research

      David Rath, M.A., R.D., L.D., 5 A Day for Better Health Program Coordinator, Arkansas Department of Health

      Cecilia Richardson, M.S., R.D., L.D., The National Association of WIC Directors

      Julie Stauss, M.P.H., R.D., U.S. Department of Agriculture

      Nancy Williams, Western Growers Association

      Margo Wootan, D.Sc., Center for Science in the Public Interest

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Last Updated: March 1, 2006

 

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